Brand Messaging by Pepsico Design and Innovation, Bewilder

Pepsico Design and Innovation, Bewilder Discloses The Hello Goodness Life in a Day Animation Brand Messaging

PepsiCo Design and Innovation, Bewilder, the maker of the awarded design Hello Goodness Life in a Day Animation by PepsiCo Design and Innovation, Bewilder points out, Hello Goodness was created to make 24/7 healthier solutions accessible to the on-the-go consumer. The brand curates PepsiCo's portfolio of better-for-you snacks & beverages and makes them easily accessible. Hello Goodness was launched with a sleekly designed next-generation vending machine and the platform is exploring and prototyping new ways to go beyond vending. The Hello Goodness brand communicates a visual design language that is clean, colorful and category breaking..

Brand Messaging by Pepsico Design and Innovation, Bewilder Images:

VIA: http://competition.adesignaward.com/design.php?ID=64089

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